Community Marketing Initiative Week 5

Wednesday August 25th, 2004

This week's Community Marketing Initiative is a campaign to engage college students with the marketing of Firefox. o do that, the marketing team has come up with a few ideas to help tackle marketing on campus, including a college poster campaign, starting a college rep program, and a steering committee for college issues. Read more on Blake's weblog.

#9 Re: Do-it-yourself theme kit

by Gnu

Wednesday August 25th, 2004 7:07 PM

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Yeah, those are all brilliant ideas. It would probably be surprising how much that would impress a lot of universities. Heck, I don't see why that idea can't be extended to corporate environments, as well -- brand colour schemes, throbbers, and the like with corporate identities. Indeed, on top of a "theme kit", maybe the Foundation could even start a service where they can help roll out professional-quality branded themes to educational institutions and businesses for a small donation to Mozilla. Small regional ISPs would love that, as well.