Community Marketing Initiative Week 5

Wednesday August 25th, 2004

This week's Community Marketing Initiative is a campaign to engage college students with the marketing of Firefox. o do that, the marketing team has come up with a few ideas to help tackle marketing on campus, including a college poster campaign, starting a college rep program, and a steering committee for college issues. Read more on Blake's weblog.

#17 Re: Re: Firefox devs and the community

by Smigit

Thursday August 26th, 2004 2:28 PM

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I think that what they are intending with alot of these community advertising things is to just get the people and everything organised so they can do something when 1.0 rolls about. Most of the missions so far have been to contact people just to tell them its comming or requesting advertising space in the future. the real exception was weeks 1 mission that was more or less centred about on that week.

Anyway, I think its likely, or intended at least, that the site will be finished before 1.0 is here. Last time they had a site in beta it wasnt too long until it was completly rolled out. So I think that it will be done before 1.0 and thats when the core community work begins anyway. Granted the site needs a bit of work but its nothing too bad and I doubt would take too long (since they obviosly arent going to redo the entire site because some dont like it, just fix small problems)