Mozilla Firebird Renamed Firefox, Version 0.8 Released
Monday February 9th, 2004
The standalone Mozilla Firebird browser has been renamed to Firefox and received an upgrade to version 0.8. This latest release features a new download manager, bookmarks enhancements, better support for extensions and several thousand other improvements. Windows users can benefit from a new installer, while Mac OS X users will enjoy the new Aqua-style theme, Kevin Gerich and Stephen Horlander's Pinstripe.
Firefox is the browser's third name. The last name, Firebird, drew strong objections from the Firebird database community when it was announced in April. The database community's supporters and commercial backers waged a high-profile campaign against mozilla.org and affiliated parties until mozilla.org announced that Firebird would only be used as a codename. The new Firefox moniker is intended to be used as a permanent product name and a strong brand identity will be built around it. The new name was chosen after extensive international trademark searches and consultations with lawyers. The process of registering Firefox as a trademark with the United States Patent and Trademark Office began in December last year.
#31 Re: Reply
Monday February 9th, 2004 5:07 AM
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Rrrrrrrrrrrrrrrrrrrrright! And that's perfectly what we wan't to advice in FireFox browser, isn't it? We have cute and furry browser which wan't to compete with Internet Explorer. We wan't users all over the world to scream "FireFox is the best"! We wan't to promote this browser as cute and furry?!?!?
I'm planning a promotion in my country (Poland) of Mozilla Firefox around 1.0. I strongly feel now it won't be easy. Firebird was "strong", "fast", "powerfull", "brave". FireFox is... cute and furry?!? - don't get me wrong. I like it! I can use it. But it's not a good name for an IE competitor.