Mozilla Branding and Visual Identity Proposal

Thursday October 23rd, 2003

Steven Garrity has written a proposal for the branding and visual identity of the Mozilla Foundation and its products. The document, which does not necessarily reflect current thinking, recommends dropping the red Mozilla dragon head, clairifying the names of the various products, bumping the version number up to 2.0 when the switch to standalone applications takes place and making the icons more consistent. The Mozilla branding strategy and the Mozilla trademark policy give some insights into the Mozilla Foundation's plans for the Mozilla brand but note that both documents are currently under review and are likely to change in the future.

Thanks to Slashdot for alerting us to Steven's proposal.

#40 Exactly

by adipose

Friday October 24th, 2003 5:25 PM

You are replying to this message

There is an easy way to install flash on Fb, so what if it's obscure? The same is true of the way to install Flash on IE. The average user has no idea how to do either, but Macromedia+IE handles it for them. If Macromedia changed their page a little, Macromedia+Fb could handle it just as easily. This is the point of the XPI.

This "not just working" isn't a Fb problem per se., but Macromedia for not exploiting Fb's abilities properly. That said, it's perfectly understandable, as Fb doesn't have a huge market share.