Mozilla Branding and Visual Identity Proposal

Thursday October 23rd, 2003

Steven Garrity has written a proposal for the branding and visual identity of the Mozilla Foundation and its products. The document, which does not necessarily reflect current thinking, recommends dropping the red Mozilla dragon head, clairifying the names of the various products, bumping the version number up to 2.0 when the switch to standalone applications takes place and making the icons more consistent. The Mozilla branding strategy and the Mozilla trademark policy give some insights into the Mozilla Foundation's plans for the Mozilla brand but note that both documents are currently under review and are likely to change in the future.

Thanks to Slashdot for alerting us to Steven's proposal.

#30 Re: Re: Clear and simple versioning

by JBassford <>

Friday October 24th, 2003 11:11 AM

You are replying to this message

> I can see no evidence there will be a post seamonkey 'suite' in the sense of > 'single download that provides a number of applications'

That has always been the plan. The suite will continue, it will just be the components that will change. When installing the suite, you'll be able to pick which component you want to install. In addition, although THIS is not quite so clear, the components will also be made available as stand-alone products. Therefore, there IS a need to have a clearly identifiable number that corresponds to the suite itself.