MozillaZine

Full Article Attached Mozilla Marketing Project Launches

Tuesday July 22nd, 2003

Bart Decrem wrote in to tell us about the launch of Mozilla Marketing project mailing list and Bugzilla product. Bart is a new member of the Mozilla Foundation but has been involved with open source for many years now (he cofounded Eazel, among other achievements). Read the full article for complete details about the Mozilla Marketing initiative.


#34 A Better Name

by Dobbins

Tuesday July 22nd, 2003 8:55 PM

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Look at these names as if you had never heard of them.

"Netscape". Must Be something to do with the Internet.

"Internet Explorer". Some kind of Internet software.

"Mozilla". ??? What does it do?

"Firebird". Some kind of Racing game?

The Browser that the Mozilla foundation releases needs a marketable name that clearly identifies it as Internet software. The average user has no clue what a Mozilla is or what it does.