MozillaZine

Full Article Attached Mozilla Marketing Project Launches

Tuesday July 22nd, 2003

Bart Decrem wrote in to tell us about the launch of Mozilla Marketing project mailing list and Bugzilla product. Bart is a new member of the Mozilla Foundation but has been involved with open source for many years now (he cofounded Eazel, among other achievements). Read the full article for complete details about the Mozilla Marketing initiative.


#30 get into the hands of the press

by jaw79 <jaw79@columbia.edu>

Tuesday July 22nd, 2003 8:17 PM

You are replying to this message

from a post on a john dvorak article at <http://discuss.pcmag.com/…mag/messages?msg=15635.54>

particularly: "Mozilla is a perfect example. When they finally got to release One I had to find out about it in a discussion group. Nobody from Mozilla.org has ever contacted me as far as I know. The Opera people, I have to say, are very responsive."

it sounds like no one is even trying to get attention. granted this article was a long time ago, but getting articles in mass media will at least get the mozilla name in people's heads. so, as nice as bumper stickers are and i would throw down on a stuffed mozilla lizard in a heartbeat, i think maybe a top down approach would work better here. get the product into the hands of mainstream media. make sure every release is accompanied with a press release that goes out to cnet, pcmag, etc.

just my $.02